Free Fire
Garena
Free Fire is a self- developed mobile battle royale title, the game appeals to Gen Z with its diverse game modes, characters, pets, costumes, vehicles and so on that bring to life a universe set in the near future where technology is far more advanced and futuristic than today. Free Fire inspires youths to “Battle In Style” while having fun alone way.
Brand Ranking
Free Fire was top 1 game in the world for Four years in a row.
Free Fire Ambassadors
Free Fire had a group of inspirational celebrities to be the brand’s ambassadors and they are: BTS, Justin Bieber, Hrithik Roshan, DJ Alok, Cristiano Ronaldo, Mohamed Ramadan, Song Tung M-TP, KSHMR DJ, DVLM DJ, and Joe Taslim.
Region Downloads
Game download wise it was ranked top 10 in the following countries: UAE, Kuwait, Saudi Arabia, Qatar, Iraq, Jordan, Morocco, Oman, Tunisia and Algeria
Style Guide
The brand offers diverse style guides tailored to different age groups.